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Facing the profound
changes in the financial sector, alternative forms of funding are increasingly
gaining importance for companies. Thus, intelligent and foresighted
cash management is an essential competition factor in a globalized
world economy. A sound basis for financial success consists of solid information and data taking
into account both internal and external parameters. For the sake of
the highest possible corporate freedom, liquidity on short call and
risk management play an important role.
EuPD Research | Finance & Insurance has been delving into Finance
& Insurance for years and cooperates with the most well-known
German financial experts of economy and companies. Core issues are,
amongst others, business finance, risk management and eCommerce.
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| The internet has
established itself as a trading platform thus, we analyze emerging developments
and trends in the field of eCommerce. |
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eCommerce 2008 |
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Interviewed companies/method:
The "eCommerce 2008" study is linked to the studies published in 2003, 2004, 2006, and 2007 in both method and content. It is based on two separate telephone surveys, each of which used a standardized questionnaire. A total of 1,022 online users and 506 online traders were interviewed.
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Added value of the survey:
The research design allows for a comparison of the answers given by online users and online traders. Thus, it offers a complete snap-shot as well as a realistic prognosis of the commercial usage and potential of the internet. The following issues were in the spotlight of both survey phases: |
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| Online
Users |
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Demographics |
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Internet experience |
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Intensity of use |
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| Online-Shopping |
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Requirements and preferences |
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Product groups |
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Payment methods |
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Reasons for not buying |
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| Online
traders |
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Success factors and customer loyalty |
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Share of turnover and development of sales |
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Range of products and payment systems |
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Services
Unique problems require unique solutions. In order to find answers
to your questions, we develop individual and creative concepts that
we put into practice with profound methodical and technical know-how.
In doing so, we receive support from well-known experts of different
fields. We do not provide pure data and tables only, but also visualized
results, profound interpretations and approaches to problems, which
are elaborated in cooperation with the customer.
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EuPD Research
Adenauerallee 134
D-53113 Bonn
Fon +49(0)228-97143-0
Fax +49(0)228-97143-11
welcome@eupd-research.com |
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 Dr. Thomas
Olbrecht
Head Research Operations Center |
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